Whiteshift: Populism, Immigration and the Future of White Majorities

Whiteshift tells the most important political story of the 21st century: how demographic change is transforming Western politics and how to think about the future of white majorities.

'Powerful and rigorously researched... this is a book that speaks to the most urgent and difficult issues of our time' - John Gray, author of Seven Types of Atheism

The Century of Whiteshift

As Western societies become increasingly mixed-race, demographic change is reshaping politics:

• Over half of American babies are now non-white.
• By the end of the century, minorities and those of mixed race are projected to form the majority in the UK and other countries.

This transformation has triggered a populist disruption, challenging the conventional politics of left and right. One of the crucial challenges of our time is enabling both conservatives and cosmopolitans to see whiteshift as a positive development.

A Groundbreaking Analysis

In this thought-provoking book, political scientist Eric Kaufmann:

• Examines ethnic change in Western Europe and North America.
• Explores four ways of responding to this transformation: fight, repress, flight, and join.
• Charts different scenarios and calls for meaningful debate about national identity.

Kaufmann argues that if we want to avoid deeper political divisions, we must engage in open dialogue about the future of white majorities.

Redefining the Conversation

Whiteshift offers a wealth of data and insights to redefine how we discuss race in the twenty-first century. This deeply researched and compelling work challenges us to think differently about one of the most urgent issues of our time.